Friday, 19 April, 2019

Trump offers Boeing some advice: Choose a new name for 737 Max

Acting defense secretary under probe over Boeing ties American Airlines extends Boeing 737 Max cancellations through August
Patty Aguilar | 15 April, 2019, 16:28

US President Donald Trump today offered Boeing Co advice in the wake of two fatal crashes involving its 737 MAX jetliner, saying the planemaker should "rebrand" the best-selling aircraft after fixing it.

"What do I know about branding, maybe nothing (but I did become President!), but if I were Boeing, I would FIX the Boeing 737 MAX, add some additional great features, & REBRAND the plane with a new name", the former real estate mogul wrote Monday on Twitter.

"No product has suffered like this one", Trump tweeted. But again, what the hell do I know?'

American Airlines is cancelling 115 flights a day through mid-August because of ongoing problems with the Boeing 737 MAX aircraft.

American Airlines announced Sunday that it will extend its cancellations of Boeing 737 Max 8 aircraft through the summer months.

All 157 passengers on board the Ethiopia Airlines flight died last month when the Boeing 737 Max crashed minutes after takeoff from Addis Ababa en route to Nairobi.

Airlines are being forced to ground their planes longer than expected after Boeing and the FAA said the company needed more time to complete changes to a flight-control system suspected of playing a role in the recent crashes.

The anti-EU Brexit Party of United Kingdom launches EU election Effort
Britain's Minister for the Cabinet Office David Lidington leaves the Houses of Parliament in London , Britain April 3, 2019. Former Conservative leader Iain Duncan Smith called Sunday on May to resign as prime minister next month.

Unbelievable new Nike ad celebrates Tiger Woods' Masters win
Tiger Woodsjust made the ultimate comeback and for the first time, he got to share his major win with his kids. Overnight leader Francesco Molinari title charge collapsed with two double bogeys.

Jos Buttler fireworks help Rajasthan Royals past Mumbai Indians in the IPL
The Rajasthan outfit eventually managed to get over the line with three balls to spare after a Jos Buttler (89) onslaught. Bumrah accounted for the wickets of Sanju Samson and Steve Smith as Mumbai Indians almost pulled off a stunning victory.

Boeing has the world's most valuable aerospace brand, having seen the value of its overall corporate image rise by 61 percent to $32 billion in 2018, according to the same branding firm. "Always seeking to go one unnecessary step further, when often old and simpler is far better".

Trump hardly stood apart from earlier presidents in his broad support Boeing.

Last week, the White House Office of the US Trade Representative announced it would pursue tariffs against a slate of aircraft and airplane parts coming from the European Union, as well other products like brandy and brooms from EU countries.

An aerial photo shows Boeing 737 MAX airplanes parked on the tarmac at the Boeing Factory in Renton, Washington, U.S. March 21, 2019. The planes remain grounded as investigations continue.

Senior officials at American Airlines said they were "confident" that the Boeing upgrade would be approved by U.S. aviation regulators before 19 August, despite its decision to ground its fleet of 24 planes until then.

American Airlines had lowered one of its first quarter indicators in light of the Boeing 737 MAX 8 planes being grounded, along with the partial U.S. government shutdown and technical challenges.

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