Wednesday, 26 June, 2019

Facebook ad revenue tops $16.6 billion, driven by Instagram, Stories

Besides this fact Zuckerberg does not doubt Facebook’s power of improving people’s lives and transforming the world. The new mission statement highlights this Facebook rethinks their plans to destroy WhatsApp, Messenger and Instagram
Russell Knight | 02 February, 2019, 09:40

The company said profit rose to US$6.88bn in the final three months of 2018 from US$4.27bn a year ago as revenue increased 30% to US$16.64bn. Daily and monthly active users were each up 9% year-on-year to 1.52 billion and 2.32 billion respectively in December.

More than 1.52 billion people were reported to use Facebook every day as of December 2018.

"We put most of our energy into security over the past 19 months", Facebook CEO Mark Zuckerberg said on a call with investors. Facebook broke this news on company's quarterly earnings report. Why do you think Facebook seems so indestructible?

"With these results, Facebook has clearly demonstrated that the challenges of 2018 have not had a lasting impact on its ability to increase both revenues and usage", said analyst Debra Aho Williamson of the research firm eMarketer.

Aaron Goldman, CMO, 4C Insights, said: "Facebook's Q4 performance represents continued advertiser confidence in the company's suite of platforms". Aside from video, which we estimate will account for 31% of Facebook's United States ad revenues this year, the ad opportunities for messaging and stories are very underdeveloped at this point.

Facebook has pledged to hire thousands of employees and invest in new technologies to respond to concerns about manipulation and abuse, and to take data protection more seriously.

Facebook has grown the number of staff 42 percent in the past year and total headcount is now sitting at 35,587 people.

"This means we're finding ways for video to grow outside of News Feed so it doesn't displace the social interactions that people primarily come to our services for", said Zuckerberg. He controls some 60 percent of voting shares through a dual-class stock structure even though he holds a minority of the equity.

Red Cross talks to United States about risks of sending Venezuela aid
A United Nations expert on Thurs-day warned that the USA oil sanctions could worsen the humanitarian crisis. There was no obvious police presence by the time journalists arrived at Guaido's house.

National Basketball Association announces All-Star reserves
The Boston Celtics' Kyrie Irving and Charlotte Hornets' Kemba Walker were named the East's starting guards. This comes off of the announcement of the starters and captains last Thursday.

Interim Budget 2019: Narendra Modi gifts Bollywood single-window clearance
No tax will be deducted on interest earned on bank and post office deposits of up to Rs 40,000 annually, up from Rs 10,000 now . There will also be no tax on notional rent on the second self-occupied house and no TDS on house rent up to Rs 2.4 lakh.

But analysts say the trust issue is crucial for Facebook if it wants to move forward in its mission to connect the world.

This appointment has been announced just days after Facebook revealed its plans of integrating WhatsApp, Facebook Messenger and Instagram to allow users to message each other across platforms.

Facebook is no longer the preferred social network for the youngest age groups, at least in the United States.

More specifically, the company is planning to deliver new experiences in the following areas.

Facebook was also slapped with a lawsuit from Martin Lewis, the founder of MoneySavingExpert.com, for featuring scam advertisements that used his name and image. On Wednesday, Facebook faced charges of deceiving users, including teens, it paid to download an app that extensively tracked their phone and internet use.

Zuckerberg has consistently defended the social network's business of keeping the service free by targeting ads based on interests, adamant the social network does not sell people's data.

"We're really early in thinking through this".

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