Tuesday, 23 April, 2019

YouTube bans videos with potentially risky, distressing content

YouTube YouTube Finally Explicitly Bans Dangerous Pranks And Challenges After Bird Box Fiasco
Lora Ball | 17 January, 2019, 02:10

The company has now extended its policies banning "harmful and unsafe content" to "pranks with a perceived danger of serious physical injury".

'We've made it clear that our policies prohibiting harmful and unsafe content also extend to pranks with a perceived danger of serious physical injury'.

"Content that features a child participating in unsafe challenges that pose an imminent risk of injury or bodily harm are also not allowed on YouTube".

"YouTube is home to many beloved viral challenges and pranks, but we need to make sure what's amusing doesn't cross the line into also being harmful or risky", the policy reads.

What happened: On Jan. 15, YouTube announced it has revised its policies to prohibit content that is likely to result in serious physical harm and is warning content creators that they have two months to clean their channels of this content, according to NBC News.

YouTube said the ban also applies to content that makes victims believe they're in serious physical danger, or cause children to experience severe emotional distress.

This follows the recent report of a U.S. teen causing an accident on a highway after driving blindfolded as part of the Bird Box challenge.

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A "Bird Box" thriller released on Netflix a month ago inspired a challenge for people to do things blindfolded, mimicking characters in the original streaming film.

YouTube have updated their community guidelines to prohibit videos that depict "dangerous or emotionally distressing pranks or challenges" from the site.

While silly antics are a prevalent part of the video platform's culture, a spate of troubling incidents from the Bird Box challenge, the fire challenge, and the Tide Pod challenge has spurred YouTube into action.

Jake Paul also nearly got hit by a vehicle after he and his friends did a 24 hour Bird Box challenge video and wandered out into the middle of a busy intersection with blindfolds on.

The move comes in response to so-called "challenges" that have sometimes resulted in death or injury.

"We need to make sure what's amusing doesn't cross the line into also being harmful or unsafe. Content that features a child participating in risky challenges that pose an imminent risk of injury or bodily harm are also not allowed on YouTube".

After Netflix released Bird Box, thousands of YouTube users began posting videos of themselves doing unsafe things - riding a go-kart in a home, falling down stairs and walking into poles - all while blindfolded. A violation will mean the video being removed, and a "strike" being handed to the account.

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