Monday, 11 November, 2019

Facebook announces advertisers running political, issue ads must be verified

HuffPost UK HuffPost UK
Patty Aguilar | 06 April, 2018, 23:26

The Honest Ads Act is a bill that would hold social media platforms such as Facebook and rivals Twitter Inc. and Snap Inc.to the same political advertising rules as TV, print and radio.

Mr. Zuckerberg said in a post that the company has started requiring advertisers to verify their identity and location before they can run political ads on Facebook.

"Today's updates are created to prevent future abuse in elections", the Facebook executives Rob Goldman and Alex Himel said in a blogpost, "and to help ensure you have the information that you need to assess political and issue ads, as well as content on pages".

Facebook has been threatened with regulation over its advertising empire and the move marks an attempt to ward off government intrusion. Next to it we will show "paid for by" information.

That's why today we're announcing important changes to the way we manage ads and Pages on Facebook as well as Instagram.

Facebook also said it was working with third parties to develop a list of key issues that it would refine over time. "To get verified, advertisers will need to confirm their identity and location". Labels clearly marking these ads as political will roll out in the U.S. later this (northern) spring, and all of these transparency features will be rolled out worldwide in the coming months, the company said on Friday.

Thursday's Biggest Winners and Losers in the S&P 500
Tech helped lead the move higher, with Facebook jumping 2.7 percent and gains of more than 1.5 percent in Netflix and Amazon. If the blue-chip average ends in positive territory, that would mark its first three-day rally since one ending February 26.

Facebook announces updates to its Terms and Data Policy
It can also be added to the calendar, ticketing or other apps but they have information about the people's attendance and posts. Facebook now trying to make Page information only available to apps which gives useful services to our community.

Turkish foreign minister set to visit Azerbaijan
The theme of this NAM meeting, to be held on 5-6 April, is "Promoting worldwide peace and security for sustainable development". A meeting of Senior Officials of member countries of the Non-Aligned Movement (NAM) kicked off in Baku April 3.

Facebook said it would also use artificial intelligence to track down any ads that sidestepped the authorisation process.

Under the Honest Ads Act, digital platforms with at least 50 million monthly views would need to maintain a public file of all electioneering communications purchased by anyone spending more than $500.

Facebook Inc FB.O Chief Executive Mark Zuckerberg on Friday endorsed USA legislation to regulate political ads across the internet, a concession to lawmakers days before he is scheduled to testify in two US congressional hearings.

The legislation would also require online platforms to make "all reasonable efforts" to ensure that foreign nationals and entities are not buying political ads to influence the US electorate. Page owners who do not clear the process won't be able to publish posts on them. Zuckerberg also wrote that the company will require people who manage large pages - he did not specify a threshold - to be verified as well. We will also show you additional context about Pages to effectively assess their content. "For example, you can see whether a page has changed its name".

We know we were slow to pick-up foreign interference in the 2016 USA elections. "By increasing transparency around ads and pages on Facebook, we can increase accountability for advertisers - improving our service for everyone".

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