Monday, 15 July, 2019

Apple iPhone 8 & 8 Plus are now available in Red

Credit Getty Credit Getty
Emmett Howard | 11 April, 2018, 09:49

Apple yesterday officially announced the launch of the new generation of iPhones, the iPhone 8 and iPhone 8 Plus (PRODUCT) RED Special Edition.

"Both phones sport a handsome glass enclosure, now in red, with a matching aluminum band and a sleek black front", Apple said in a statement.

As planned, Apple on Tuesday opened up online orders for the (PRODUCT) RED versions of the iPhone 8 and 8 Plus, as well as its iPhone X Leather Folio.

In line with this, Apple revealed that the iPhone X is getting a red leather folio.

While the name might be a bit kooky, there is something rather special about this special edition, which is that Apple will funnel money from purchases of it to "provide testing, counseling and treatment for tens of millions of people living with HIV/AIDS".

Credit Getty
Credit Getty

Apple has previously supported this organisation back in 2006 with similarly branded devices, the company has since donated over US$160 million to the RED worldwide fund, making Apple the largest corporate donor.

To recap, the PRODUCT (RED) iPhone 8 and iPhone 8 Plus special editions were introduced as an opportunity for consumers to contribute to efforts that fight the spread of HIV and AIDS.

The white front panel of the (PRODUCT) RED iPhone 7 and iPhone 7 Plus was something that many weren't a fan of. With this deal, customers who buy iPhone 8 or iPhone 8 Plus (or iPhone X) can get a $700 rebate when they buy a second iPhone and port in a new line of service. Instead, it's a result of a partnership between iPhone maker and (PRODUCT) RED, which is an organization fighting HIV/AIDS in Africa.

In fact, it will join a few other random bits and bobs, or should we say beats and bobs, with (RED) variants of the Beats Solo3 wireless headphones, as well as accessories for the iPhone, iPad, and Apple Watch, and yep, that likely means straps. Those are the same prices Apple charges for iPhone 8s and 8 Plus's in other colors. They still feature a retina HD display, A11 Bionic chip and dual 12-megapixel cameras.

Apple validated the once rumored collaboration today revealing the deliciously red looking products officially go on sale tomorrow.

Red iPhones are on the way
Unlike last year's iPhone 7 models which had white front, the red coloured iPhone 8 models will have black front panels. As of April 10, Apple will take preorders for their red iPhones, which will start shipping Friday April 13.

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