Wednesday, 21 August, 2019

The five best ads of Super Bowl LII

Michael Buchwald senior counsel legal affairs for the NFL holds Super Bowl 52 tickets during a news conference Thursday Feb. 1 2018 in Minneapolis The five best ads of Super Bowl LII
Shannon Reynolds | 06 February, 2018, 21:29

As this helpful chart from Sports TV Ratings shows, Eagles-Patriots was roughly in line with (but on the lower end of) the previous nine Super Bowls.

Super Bowl advertisements have become iconic and well-known due to their cinematographic quality, unpredictability, surreal humor, and use of special effects.

Adweek's top five spots for Super Bowl LII have spots from Grey New York, Droga5, Goodby Silverstein & Partners, Lucky Generals, and the winning agency Saatchi & Saatchi New York for the Tide ads.

There's a cool story by Jeff Neiburg of the Delaware News Journal, as Markert represented a fanbase that had long-suffered for decades.

Question: Who will you be rooting for (or against) In the Super Bowl? And the more you wait, the sweeter the victory, even if you're drinking 38 year old champagne from a refrigerator. But also with us is Gene Demby of NPR's Code Switch team. Considering how much money brands pay to advertise on the Super Bowl, someone is probably going to get axed.

But as the Eagles moved closer to a big game berth, Baird's daughter wrote to the California-based Dream Foundation, which grants wishes to terminally ill adults.

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Danilo , who played at left-back for City, said: "We must be really satisfied with the whole performance". Smith said: "I felt we proved we have character (at Old Trafford )".

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Reality: The Patriots scored zero touchdowns in the second quarter, and Cooks left the game with a terrible-looking head injury. When Parks asked her mother to go to the game, her mother said no because they could not afford tickets.

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She has received numerous professional honours, including Fast Company's Most Creative People in Business list. Foulkes is credited with helping CVS grow into the largest pharmacy health care provider in the United States.

Per NBC, live streams on NBCSports.com and the NBC Sports app and other platforms averaged 2.02 million viewers, making Eagles-Patriots the most streamed Super Bowl ever.

The game will, of course, be the most watched television event since last year's Super Bowl.

"All I'm saying to Linda [Wayne Baird's wife] is, 'I can't pass before they go to the Super Bowl", Baird said.

NBC will be televising the Olympics starting February 8 and it expects to generate another $900 million during the Winter Games.

Kantar expects that when pre-game and post-game programming is figured in NBC will have raked in more than $500 million in ad revenue.

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