Building the Urus, which will be sold in Europe for 171,500 euros ($203,000) excluding taxes, was "challenging at every level", said Lamborghini CEO Stefano Domenicali.
The Urus will be a bit noisy and might not be allowed outside schools in certain polluted areas because of its 4.0 litre V8 twin-turbo engine, mind, plus it's unlikely the 189.5 miles per hour top speed is ever likely to be hit when it's being bounced over mini roundabouts in Harrogate. The SUV looks extraordinary, but that's something that people expect from Lamborghini anyways.
Even if it is rather odd to see a luxury brand like Lamborghini to launch an SUV, it must be remembered that it is not a first for the Italian manufacturer. The Lamborghini Urus has a four-wheel drive system featuring a Torsen central self-locking differential split 40/60 to the independent front/rear axle as standard, with a dynamic maximum torque of 70% to the front or 87% to the rear, enhancing traction to the axle with greater ground friction.
Indeed, the addition of the Urus to Lamborghini's otherwise extreme fleet of track-ready supercars-most outfitted with dihedral doors or outré spoilers that scream for attention-is meant to expand its appeal to both families and female buyers.
The car's interior design is downright extraordinary.
A customisable fully-digital TFT display shows the Urus' main information in an animated 3D representation.
We have an exclusive range of new vehicle leasing special offers this month available to all our readers. Buyers can also remove the rear bench and fit two sports seats in its place for that added dynamic nature.
Lamborghini has unveiled its first SUV in a quarter of a century with this - the Urus.
The SUV is also expected to help boost the brand in China, the world's largest auto market, where buyers prefer large sedans and crossovers.
With a length of 5.11 meters, the Lamborghini Urus surpasses the SUV coupe from Garching by about 21 centimeters. Max out at 195mph!
Snowfall is expected to be of around two to five centimetres but over high ground it could be as much as 20 centimetres. Some of the showers will bring heavy hail, with an increasing risk of sleet and snow towards evening.
The finalists were announced on ESPN's "Monday Night Countdown" by former Heisman winners Desmond Howard and Charles Woodson. Barkley started the game at Ohio State with an incredible 97-yard kick return for a touchdown.
The first trailer for a series Netflix has kept quite low-key up till now, Altered Carbon , was released on Monday. The protagonist Takeshi Kovacs ( Joel Kinnaman ) is an elite soldier who becomes a revolutionary.